[unable to retrieve full-text content]As a copywriting tactic, the P.S. has made its way from standard
direct mail copy to email
marketing copy. Two paragraphs, a couple of links, and a P.S. to bring it all home has the ability to effectively reinforce message, ...
Source: http://www.frontlinemarketingsystems.com/blog/small-business-marketing/6-awesome-email-marketing-powers-of-the-p-s/
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